ADAM is more than digital asset management software: it’s a platform. We believe that the marketing communication supply chain is governed by the same principles of the industrial production supply chain: cycle time, control of the output and cost control. ADAM offers to the marketing supply chain what ERP-systems offer to the production supply chain: reduced cost, better throughput time and enhanced control every step in the process. 

Every user into this marketing communication process has a personalised view on his assets: for design, for approval, for translation, for page building, for workflow control... Assets move between users in collaborative workspaces. Assets change from one version to another version.

ADAM is an open platform for our partners and customers. It integrates media flows of all types, such as brand management and distribution, packaging workflows, marketing collateral roll out product data management, automatic page building, ... On top of the ADAM platform, studios are available for dedicated tasks , all using the same ADAM Engine.

ADAM is built on a Microsoft .NET platform and perfectly integrates with the hybrid world of Apple and PC. ADAM is your choice for your complete media flow: starting with office documents to video and audio files, from quark & InDesign files to the underlying picture files. ADAM is the platform for your media flow.  

Collaborative workspaces: Studios are our answer to a personalised view of all participants into a collaborative workflow. We offer Studios for document editing, Studios for product data management, Studios for a download centre... ADAM Studios allow you to have a predefined view of your role into the process and to share the same assets with everyone. With the open architecture of the API’s, our partner, customised to your specific needs, can build new Studios.